The Apple Store has signed a lease at Brickell City Centre. As one of the World’s strongest brands, Apple will be a huge boom for the surrounding neighborhood. The Brickell area, where the store will be located, is currently underserved with retail stores. This store will fill that need for residents and also tourists.
This new opening will create a landmark in the area, as this store will be the largest in the state of Florida. Because Apple Stores are iconic, they will bring lots of tourists and residents to Brickell. This neighborhood is one of only a few walkable areas in the city, which is in huge demand by millennial. This transformation in the urban environment will positively impact property values.